ConfidentialPre-Seed Investment Opportunity

Haven Home Wellness, Inc. · Delaware C-Corp

Haven
Home Wellness

Predictive Fall Prevention for Aging Adults

Where home feels safe again.

$750K Pre-Seed  ·  18-Month Runway  ·  Series A Ready
havenhomewellness.ai

Haven Home Wellness, Inc.Confidential — Do Not Distribute · 2026
ConfidentialThe Problem

The Problem

Falls are the #1 cause of injury death in adults 65+.

1 in 4
seniors fall every year
CDC, 2024
Every 11s
a senior visits the ER for a fall
NCOA, 2024
Every 19m
a senior dies from a fall
CDC WISQARS, 2024
$50B+
annual medical cost of falls
CDC/NCOA, 2024
95% of hip fractures are caused by falls. 25% of seniors who fracture a hip will die within one year.
Source: NIH/PMC, Journal of Bone and Mineral Research
Haven Home Wellness · The ProblemConfidential · 2026
ConfidentialMarket Opportunity

The Opportunity

10,000 baby boomers turn 65 every single day through 2030.

U.S. Census Bureau, 2024

TAM$50B+Total senior care & remote monitoring
SAM$1.2BU.S. fall prevention market by 2027
SOM~$37MYear 3: 7,500 subs + enterprise
Haven Home Wellness · Market OpportunityConfidential · 2026
ConfidentialThe Solution

The Solution

Before the fall. Not after.

Today's Approach · Reactive
✕Responds after the fall has happened
✕Requires the senior to press a button
✕Wearable compliance drops within weeks
✕Binary alerts families tune out
✕Cameras feel like surveillance
✕No prediction. No pattern recognition.
Haven's Approach · Predictive
✓Predicts risk before the fall occurs
✓Ambient sensors — nothing to wear or press
✓Passive monitoring with zero compliance burden
✓Contextualized alerts with AI narratives
✓Technology is invisible — home is the hero
✓Longitudinal AI learns each individual's normal
Haven Home Wellness · The SolutionConfidential · 2026
ConfidentialPlatform Architecture

Product Architecture

Five proprietary platforms. One ecosystem.

🏠
Steadfast™
Passive in-home sensor network
Essential+
🚶
Stride™
Predictive gait intelligence & AI
Plus+
👁
Vigil™
Computer vision camera integration
Premium
⚓
Anchor™
Matter-compatible smart home hub
All Tiers
📡
Beacon™
Family/caregiver dashboard & alerts
All Tiers

Each platform is independently trademarked — a competitive moat single-product companies cannot replicate.

Haven Home Wellness · Platform ArchitectureConfidential · 2026
ConfidentialTraction & Progress

Traction & Progress

We're not pitching an idea.
We're showing you what we built.

Steadfast™
MVP Live
Stride™
MVP Live
Vigil™
MVP Live
Anchor™
In Build
Beacon™
MVP Live
All of this accomplished with $0 in outside capital. Imagine what $750K unlocks.
Haven Home Wellness · Traction & ProgressConfidential · 2026
ConfidentialThe Customer

The Customer

Three buyers. One mission.

👩‍👧
Ages 35–55

The Adult Child

Primary buyer. Worries daily. Willing to pay for peace of mind. 53M unpaid caregivers in the U.S.

👴
Ages 65+

The Senior

End user. Values independence. Wants to stay home safely. Technology must be invisible.

🏢
B2B

Enterprise

Senior living, home health, Medicare Advantage plans. Pays for outcomes, not features.

Source: AARP/NAC Caregiving in the U.S. 2024

Haven Home Wellness · The CustomerConfidential · 2026
ConfidentialRevenue Model

Revenue Model

Transparent math. Real assumptions.

Free
$0/mo
Onboarding + weekly summary
Essential
$29.99/mo
Steadfast + Beacon
Plus
$44.99/mo
+ Stride gait intelligence
Premium
$59.99/mo
+ Vigil computer vision
Family
$79.99/mo
Multi-senior · highest LTV

Revenue Projections — Full Assumptions Shown

Year 1
$788K
2,500 subs · $26.26 ARPU
+ hardware + enterprise + data licensing
Year 2
$4.3M
7,500 subs · $47.56 ARPU
+ hardware + enterprise + data licensing
Year 3
$12M
15,000 subs · $66.16 ARPU
+ hardware + enterprise + data licensing
Haven Home Wellness · Revenue ModelConfidential · 2026
ConfidentialCompetitive Landscape

Competitive Landscape

Haven owns the empty quadrant.

Predictive
Reactive
Consumer
Clinical
HAVEN
CarePredictVirtuSense
Apple Watch
Medical GuardianLife Alert

Why No One Else Is Here

→ Consumer-friendly + predictive = empty quadrant
→ Clinical tools sell to hospitals, not families
→ PERS devices react — they don't predict
→ Wearables detect falls after they happen
→ No one combines 5 data streams into one AI
→ Multi-platform moat requires years to replicate
Haven Home Wellness · Competitive LandscapeConfidential · 2026
ConfidentialGo-to-Market

Go-to-Market

Start specific. Stay focused.
Let the mission pull the market.

Phase 1

The Adult Child

Months 1–8
Facebook/Instagram targeting 35-55
"When did you last worry about Mom?"
Built-in referral via Beacon sharing
Phase 2

The Senior's Trust

Months 6–14
Physician referral partnerships
Co-branded Timed Up & Go tool
Agency, not surveillance
Phase 3

Enterprise

Months 12–18+
Senior living operators first
Home health & Medicare Advantage
Five-platform configurability
Haven Home Wellness · Go-to-MarketConfidential · 2026
ConfidentialThe Ask

The Ask

$750K Pre-Seed
18 Months of Focused Execution

50%
Product Development
$375K
AI models, all 5 platforms, mobile app
23%
Customer Acquisition
$173K
Content, paid digital, PR, referrals
17%
Clinical Validation
$128K
Physician partners, advisory board
10%
Operations
$75K
Legal, IP, compliance

What $750K Buys at 18 Months

→7,500 paying subscribers
→~$3.7M annualized revenue
→Proprietary multi-stream AI dataset
→2-3 enterprise pilot agreements
→5 registered trademarks
→Series A narrative: $12-18M
Haven Home Wellness · The AskConfidential · 2026
ConfidentialWhy Now

Why Now

Three forces converging at the same time.

01

The Demographic Wave

10,000 boomers turn 65 every day through 2030. The market is larger today than yesterday and smaller today than tomorrow.

U.S. Census Bureau

02

The Technology Readiness

Passive radar, computer vision gait analysis, wearable APIs, and longitudinal AI modeling have all crossed from experimental to deployable.

03

The Cultural Permission

COVID permanently shifted how families think about aging parents. The emotional permission to care visibly has never been higher.

AARP, 2024

The window is open. It won't stay open forever.

Haven Home Wellness · Why NowConfidential · 2026
ConfidentialWhy Haven Wins

Why Haven Wins

Mission. Moat. Moment.

The Mission

Fall prevention is a cause, not a feature. Products built around genuine human urgency attract passionate early adopters and media.

The Architecture

Five trademarked platforms under one brand — a moat that single-product competitors cannot replicate without building from scratch.

The Data Moat

Every month builds a proprietary multi-stream dataset. Competitors can copy features. They cannot copy longitudinal behavioral data.

The Timing

Demographics, technology, and cultural permission have never aligned like this. First mover captures the data advantage permanently.

Exit Potential

8-12x revenue · 15-25x pre-seed return

UnitedHealth · CVS Health · Humana · Medical device companies · Consumer health platforms
Haven Home Wellness · Why Haven WinsConfidential · 2026
Confidential

Haven Home Wellness

Haven
Home Wellness

Where home feels safe again.

$750K · 18 Months · Series A Ready

Nick Whitehead, CEO  ·  David A. Taylor, CTO

havenhomewellness.ai

Haven Home Wellness, Inc.Confidential — Do Not Distribute · 2026